CSR and Ethics: Studying the Orpéa Case for a Better Understanding of Corporate Governance

Introducing the lecturers

Research professor Kévin Pastier is at the heart of this fascinating case study. His work focuses on CSR and strategic corporate management, with particular attention to ethical and financial issues. His expertise provides ICD Business School students with a rigorous and critical perspective on crucial contemporary issues.

Presentation of the case

The Orpéa scandal, revealed in January 2022, highlighted serious shortcomings in the treatment of residents in the group's EHPAD nursing homes. Despite a responsible discourse and positive CSR ratings, Orpéa was accused of institutional mistreatment. This case highlights the limits of the managerial doctrine of CSR, which is often dominated by financial logic. In response to these criticisms, the concept of the mission-driven company is explored as a viable political solution for transforming corporate practices.

Link with Students and Pedagogical Contribution

Through this case study, our Master's students are encouraged to develop critical thinking skills and an in-depth understanding of corporate governance and CSR issues. They learn to assess the relevance of the mission-driven company as a response to contemporary corporate challenges. This pedagogical approach prepares future managers to adopt ethical and strategic professional practices, aligned with a global vision of corporate management. It also makes our students aware of the realities of the professional world.

Conclusion

The Orpéa case is a unique opportunity for our students to understand the challenges and opportunities linked to CSR and strategic corporate management. By analyzing this scandal, they acquire essential skills for navigating a complex and demanding professional environment.